University of California, Santa Barbara Arts and Lectures
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MON - FRI / 10AM - 5PM

2008/2009 Lectures

Jonah Lehrer (2009 Season)

Wed, Feb 11, 2009 @ 7:30 PM, The New Vic

How We Decide – How the Brain Makes Up Its Mind

“…an important new thinker, who finds in the science and the arts wonder and beauty, and with equal confidence says wise and fresh things about both.” Los Angeles Times Book Review

Editor at large for Seed magazine and author of Proust Was a Neuroscientist, Jonah Lehrer is a Rhodes Scholar who worked in the lab of Nobel Prize-winning neuroscientist Eric Kandel. His forthcoming book How We Decide draws on cutting-edge research and the real world experiences of a wide range of “deciders” – from airplane pilots and hedge fund investors to serial killers and poker players – to determine how the human mind makes decisions and how we can make those decisions better.

Link to website

Books will be available for purchase and signing.

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